I love motivational videos that empower people to make a difference, to change current circumstances, to do something locally that has far reaching impact. This short spot for the California Endowment by the agency Preditorial in Los Angeles, carries such a story.
It's not only about clean drinking water, it's about everyone in the community taking an active role in making a difference by taking action. This message translates well in an organization in serving the needs of the community, taking an interest in local education and living situations, public parks and farmer's markets. Even though this is illustrated through animation, the message is overwhelmingly about transformation, based on people's willingness to get engaged.
Are you looking to engage your organization through a short video or animation? Contact me for a free consultation on how you can set the tone and motivate your people to make a difference.
