In the words of one of my commercial writers, Bill Warriner, "This is one of the most elaborate, beautiful, intellectually astounding commercials I've ever seen -- and 3 minutes long!" The sponsor is Docomo, the Japanese cell phone/smartphone manufacturer and the virtual Verizon wireless network in Japan."
No actors were used in this motivational video for Weight Watchers...and the camera work is tremendous...various lighting scenarios from indoors to outdoors, underwater, moving down the street while recording...all with people who have benefitted from the program!
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